Kenexa Can Quantify Everything--Almost
Because Kenexa Corp. loves measurement, especially when it comes to quantifying the unquantifiable, it even has a formula for assessing whether its clients will renew their contracts.
Two of its elements: Does the Kenexa sales representative know the names of his client's spouse and children? A yes equals 0.5 points.
And: In the last year, has that Kenexa rep spent four consecutive hours with his main contact at the client company? All-day conferences don't count. It has to be in a group of six or fewer.